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What you get today

A personalized AI Advisor

Up to 150 questions a day, answered from your own workspace: business type, stage, state and the checklist steps still open. Free accounts get 5 advisory questions in total.

Start threads in the Founder Forum

Free accounts can read, reply and upvote in every channel. Premium members start their own threads in any stage or industry channel and get answers from founders who have been there.

In build, included at no extra charge

These aren't available yet. Premium members get them when they ship, at the same price.

AI journal drafts for the step you're on

A first draft of the journal entry for each checklist step, written from your quiz answers and your industry.

Customer personas and competitor analysis

Personas built from your business type and location, and a competitor scan for the Validate and Price phases.

Brand kit

Name options, a starter palette and copy blocks for your first site, matched to your industry.

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